I am a member of BzzAgent, a recommendation-driven marketing agency. The deal is that BzzAgents (like me) get samples of products, which, if they like, they refer to their friends.

The first campaign I have been assigned was for Seeds of Change chocolate, to my wife’s delight. I was sent samples of Orange and Fig (odd but lovely) and Apricot and Cashew (less strange, more tasty) and some discount vouchers. It’s a great promotional idea, and great chocolate. I have passed on some vouchers to friends and family, who are suitably grateful. You can check out the Seeds of Change range here, but for some reason, they don’t mention the chocolate. Surely it can’t be a secret?